Now what do you do with all these potentially great new contacts?
If you’re shuffling your newest collection of business cards and wondering how to develop these new contacts into relationships, you are not alone.
Let’s talk about how to maximize your efforts even further and turn your new contacts into fruitful relationships.
The first thing to do is to send the host of the event a thank you note. Send a brief note expressing your appreciation for the invitation. While you’re at it maybe offer to help in organizing the next networking event. If this event is important to your industry, helping to organize it would be a great way to get your name known.
Next, follow up with the key people you met. This note should communicate any special topic you discussed or anything information you agreed to share.
By sending thank you notes, you are standing out from the crowd and beginning to build your new connections simultaneously.
Which bring us to this point…
Relationships Take Time
Take some time to convert your new connections into relationships. Building solid relationships that can help you grow your business takes time.
Before you ask for anything, give. Be a resource for your new contacts. Work on being the person with the answers. Before long, they will be offering you unsolicited help.
Here’s how you can be a resource…
Share Your Knowledge
This step is actually something you can do with all your key contacts.
First, make a list of the people you would like to know better and develop closer relationships with.
Next, reach out to 3 of these people everyday.
You’re probably thinking, “What should I say?”
You’ll share one of these three:
- Your Knowledge – an article you read that you thought they’d like or maybe a quote.
- Your Network – connect two people you know who might be able to help each other.
- Your Thoughtfulness – something like, “Hi, I was just thinking of you…”
After you share, rotate those people to the bottom of your list and so on.
Try and touch base with each person once every 4-6 weeks.
By “sharing” everyday you are keeping top of mind with key people in your network. Before you know it these relationships will grow and your business will, too. 🙂
Turning your new contacts into fruitful relationships will require work on your part. You need to give before you get.
Following these tips on a routine basis will not seem like work after awhile. You’ll start to view it as keeping up with “friends”.
These friends will want to help you succeed and grow your business.